Woke up today to find that Kaz Hirai is to cut worldwide Sony workforce by 6% because they’re not doing very well and someone lost £1.3 Billion somewhere.  There’s nothing amusing about 10,000 people losing their jobs.  Unless all those people are Kaz himself and “being made redundant” actually means having a sharp biro stabbed in each eye.

Speculation at this point but the least hit department will be the GLOBAL LIES AND MASSIVE EXAGGERATIONS DIVISION.  Only 1% of their total department headcount will be cut.  And that’ll be a lie too.

Post to Twitter

3 Responses to “LONG HISTORY OF MARKETING MISDIRECTION COMES BACK TO HAUNT AILING ELECTRONICS MANUFACTURER”

  1. It seems Sony were lying about their initial loss.

    They’ve doubled it now:
    http://www.bbc.co.uk/news/business-17662059

  2. Hahaha, what good news!

  3. Class action! Nice write up

Leave a Reply

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

(required)

(required)